Consulting Services:


Cadence Strategies tourism services include:

• Market research and target market identification

• Current tourism product inventories and assessment vis-à-vis market expectations

• Marketing strategies and action plans including branding, market positioning and identification of unique selling proposition

• Sustainable tourism product and program development strategies focused on offering memorable experiences that support social, cultural and environmental values

• Tourism market and business feasibility studies

• Community engagement and community visioning process for tourism

• Tourism and community capacity building programs

• Implementation of tourism strategies and plans

• Measurement and monitoring systems to gauge success


A specific suite of services is available to assist Destination Marketing Organizations improve their performance.  These services include:

• Recruiting for senior executives

• Compensation systems

• Performance evaluation systems

• Employee training and development plans

• Succession planning

• Strategic planning and annual business/operating plans

• Assessment of sustainable funding/new funding sources

• Measurement tools and tracking

• Stakeholder engagement and communication strategies

• Board governance models and strategies to enhance Board performance



Read what Suzanne’s clients are saying.